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KMID : 0869520180240010028
Journal of East-West Nirsing Research
2018 Volume.24 No. 1 p.28 ~ p.35
Nurses¡¯ Image Portrayed in the Internet Photographs
Park Sun-Ah

Baek Min-Jeong
Seong Min-Gyeong
Jang Hye-Ji
Jeong Min-Ju
Heo Ju-Hui
Abstract
Purpose: The purpose of this study was to investigate the image of nurses portrayed in the internet photographs.

Methods: A total of 184 photographs were extracted through the Google portal site using a search term, ¡®nurse¡¯. Based on the findings of previous studies, a content analysis was conducted with three categories: appearance characteristics, photographic scene, and photographic source.

Results: The result revealed that in the photos of appearance characteristics, 237 (98.3%) out of 241 nurses had a normal or less frame, 235 (97.5%) were well-groomed, and 103 (42.7%) wore pants. In addition, 51 (21.2%) wore a cap (21.2%) and 12.0% were male. In the photographic scene, 69 (37.5%) portrayed nursing activities and 36 (19.6%) suggestiveness. In the suggestive photos, all of nurses were female (¥ö2=7.63, p=.021) and they were more likely to have small frames (¥ö2=48.40, p<.001) and wear caps (¥ö2=113.54, p<.001) and skirts (¥ö2=39.96, p<.001).

Conclusion: This study showed that the photographs of the nurses wearing a cap and expressing the nurse as a sexual object still appeared. There is a need for a systematic image enhancement strategy so that actual images of nurses can be projected on the internet photographs.
KEYWORD
Internet, Image, Nurses, Photographs
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